A DECANTER Report.
The Sansulas of India can take solace from the fact that they are not the only ones that are tossed around and left in the lurch after working hard promoting a foreign brand which later takes a competitor in its lap, with the Bordeaux First Growth Château Lafite which has been in news for the prices shooting up in auctions and retail, changing partner in China after seven years’ successful relationship.
The seven-year relationship between Domaines Barons de Rothschild, owners of Château Lafite and their Chinese distributor Summergate has ended. With effect from January 1 next year, their competitor and the biggest importer in China, ASC would be marketing their wines. (suite…)